Category: Social Media

4 Reasons Why a Digital Strategy Is Necessary, even in Light of Current Events

By Jason Alexis | July 27, 2015

Many church leaders want to respond by sharing the Gospel with as many people as they can. They are not interested in developing an online ministry, because it seems irrelevant in light of these events. In fact, they believe that churches should abandon expensive technologies and get back to the basics and purity of the Gospel message. Unfortunately, these good intentions are not necessarily the best strategy to reach as many people as possible. If churches really want to get back to the basics of spreading the Word of God to a global, mobile and social generation, then they are going to need to use technology.

Is Your Ministry’s Digital Strategy Mobile and Social Ready?

By Jason Alexis | July 6, 2015

This past April, Google launched a major algorithm update that penalizes sites that are not mobile friendly in searches conducted on mobile phones. This makes sense, because people performing searches using Smartphones are only going to want to see sites that are designed to work well on such phones.

Your Ministry Needs an Online Home. Here’s How to Build One!

By Jason Alexis | June 18, 2015

The Internet, wireless communication and social media have made this shift possible. This shift fundamentally changes the way that churches and ministries relate to the people they serve. If you wish to respond to this change, you will need a robust online home for your ministry.

Our Top 5 Most Popular Posts of 2014 (And What You can Learn from the Trend in 2015)

By Jason Alexis | February 3, 2015

Happy New Year! One of the things we did recently, is to review the top engaging post on our main website. Overall, traffic is up and people are spending at least 2 minutes per visit, but reviewing specifically what’s working and why, helps us plan better content for you. Here are our top 5 popular…