Tag: online communication

4 Reasons Why a Digital Strategy Is Necessary, even in Light of Current Events

By Jason Alexis | July 27, 2015

Many church leaders want to respond by sharing the Gospel with as many people as they can. They are not interested in developing an online ministry, because it seems irrelevant in light of these events. In fact, they believe that churches should abandon expensive technologies and get back to the basics and purity of the Gospel message. Unfortunately, these good intentions are not necessarily the best strategy to reach as many people as possible. If churches really want to get back to the basics of spreading the Word of God to a global, mobile and social generation, then they are going to need to use technology.