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9 useful applications to include in your church’s mobile app

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If you think your church is ready to launch a mobile app, or redesign its exiting app, you’re not alone. Many church and gospel-centric ministries are beginning to recognize the value of what we like to call it the sticky and ubiquitous mobile app, which occupies as much as 2 hours of a typical smartphone user’s day.

A previous post made the point that the primary questions a ministry leader should ask when preparing a mobile app are: what content the app should contain; how and on what mobile platform to deliver it; and finding a quality mobile app developer that is attuned to your ultimate mission to spread the gospel. In this post, we get a little more detailed.

How to make your ministry’s mobile app work for you

By Jason Alexis |

In a more recent post, we presented hard evidence that mobile apps are sticky and ubiquitous. Research now shows that smartphone users on average spend about 2 hours per day using apps, and just 30 minutes browsing mobile websites. The scenario is no different for churches: according to the Christian Web Trends website, church apps are more than just a passing fad.

The sticky and ubiquitous mobile app

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Smartphones are everywhere. Literally. According to Business Insider, there will soon be one smartphone for five people in the world–that’s roughly 1.5 billion smartphones for the world’s 7 billion inhabitants. These “mobile computing”/communication devices are selling at a pace of slightly under 50%. And despite their relatively high cost, smartphones are even finding a home in the the least developed regions.

Why your church needs a mobile-friendly website

By Jason Alexis |

“If you build it, they will come.” Conversely, if you don’t build it, or if you don’t build it well, they will leave. That’s essentially the gist of a survey conducted by Google, and summarized at their Mobile Ads Blog. This study showed that 67% of people browsing a “mobile-friendly” website said they’re more likely to buy (or more broadly, consume) what the site was offering, while 61% of people encountering a mobile-unfriendly site quickly move on.