The latest changes to Facebook have actually made a big difference to how and what people see in their news feeds. It is important for your church to be aware of these changes and adapt thier social media strategy so that your message is seen and heard by your members and future guests.
In today’s world, everyone is going mobile with their devices handling major aspects of their lives. It is with this in mind that many churches are paying attention to the social media trends to reach their members. While faith remains an important aspect in many lives, churches are realizing that in order to meet their member needs, they need to keep up with the newest technology by going mobile. The social media trends of 2014 will be even more important to churches to help connect the church with their members. These trends will include many of the following aspects.
Recruiting a volunteer team of social media experts can add a definite advantage to your church’s outreach program. Utilizing the skills of those within your church’s membership to better connect with the community will add depth and complexity to your church’s ability to interact and engage with your audience. Use these tips to assemble a knowledgeable team instead of trying to handle the entire project by yourself.
While posts happen in real-time, your message gracing the screens of your congregation as they sit at their computer or laptop awaiting the Good News, social media management happens all the time, in fits and starts, in waves of inspiration or fits of insight, after months of research and also on the hoof. One morning might yield ten exciting stories, while another will leave you scrabbling in a pile of half-forgotten notes for something meaningful to say, just to keep your audience engaged.